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Detailed disclaimer below.

 

The name “sup” is short for what is up, which is the common slang for the vertical head nod/gesture commonly related to this vernacular.

Research and Planning

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• Market Research: Understand the demand for such an application and identify potential users.

  • ​Based on initial market research, there is demand for this in both the general commercial markets and specific elements of the market, especially around people with disabilities.

  • With the first iteration, the general commercial market will find value in this application because of its ease of use based on research of commercial opportunities and of the human condition. Anything that makes daily tasks easier has value. This is the case for rudimentary and entertaining tasks, such as scrolling through social media accounts.

  • Later iterations will have enhanced capabilities and gesture to have true touchless navigation of compatible devices. This will enable the next generation of technology to be managed without physically engaging with a mobile or smart device.

  • Feasibility Study: Investigate the technical feasibility and potential limitations of implementing facial recognition for this purpose.

    • ​An initial feasibility study was conducted on TikTok

      • ​The Poll was viewed by just over 9000 TikTok accounts and received 1200 likes.

        • ​The question on the poll was quite simply 'would you use this application' requesting they would hit 'like' if they would. This is a 9 to 1 ratio which exceeds typical polling and positive response rates for questions like this.

  • Privacy Concerns:

    • Privacy implications to ensure the app complies with data protection laws (e.g., GDPR, CCPA).

  • Platform Analysis: 

    • ​The first iteration will be iOS only and only for vertical swiping capability on social media apps. Guidance will be provided for specific use and purpose.

    • Late iterations will include functionality on android and media and documents, scrolling capabilities, using facial recognition and other gesture recognition technology.

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Technical Specifications and Design

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• Define Functional Requirements:

  • Detail what the app will do, specifically the facial recognition feature and how it will interpret gestures.

    • ​Iteration #1 will be a simple facial recognition element that focuses on the movement of the face with certain focus points such as the tip of the nose, cheeks and forehead. The device will read and recognize the face and track only a vertical gesture, the millisecond the vertical gesture is no longer recognized. The swipe will stop, no other gestures will be recognized. This will reduce the risk of unwanted activity on the device.

    • Later iterations will include enhanced functionality and settings that can be calibrated for the end user based on need.

      • ​The user will be able to pick what functionality is desired for their purposes.

        • ​There will be swiping settings, scrolling settings, and other gesture, sensitivity settings.

• User Interface Design:

  • Design a user-friendly interface that allows users to easily set up and use the app.

    • ​The UI design will be simplistic.

      • ​This Application will fall under the development parameters of accessibility API

        • ​It Will display like any other application in the App Store, available for download for a subscription, price and free trial. Once the end-user downloads the application it will display with the icon at the top of this page just like any other application. In iteration one once the icon is tapped on the end user will get a notification that SUP is enabled, indicating that any vertical head gesture will trigger a swiping motion to disable the functionality, the end user simply needs to close the app.

        • In iterations once the application is tapped to enable they will be provided a list of options to enable.

• Prototyping:

  • ​The prototype experience will be iteration number one.

 

Development

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• Details are kept by the approved development organization and not shared here

• Facial Recognition Technology: 

  • ​Apple iOS has a sophisticated facial tracking API, android has an ML kit that is not as sophisticated, but will still serve the purposes of the application once programmed.

• Accessibility Features: 

  • ​Later iterations will include more accessibility options and gesture recognition. 

  • Cross-Platform Compatibility: Develop the app for multiple platforms, ensuring consistent functionality across different devices and operating systems.​

• Feedback:

  • Collecting user feedback will be part of every iteration

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Marketing:

 

• For Iteration#1:

  • Think of all the times that both of your hands are tied up cooking, working on a car, taking a bath, washing your hands, brushing your teeth, flossing your teeth; times when your hands aren’t available to swipe to the next element of your social media application and simply being able to do a vertical head gesture simulating a swipe would make life a whole lot easier. 

• For Iteration #2-4​

  • ​How often in your day do you wish you did not have to reach for your device to get it to do what you wanted to do? Wishing you could simply do a gesture and have it respond appropriately? That is the purpose of the SUP application. To make daily engagement with all your devices, easier and more intuitive. Imagine you were sitting at your desk typing on your keyboard connected to your computer and you are reviewing information from your iPad. Wouldn't be great if you could simply gesture the iPad without reaching to it, and have it react how you wanted to such as scrolling to the next element or simply scrolling up or down in a document so you can continue to research and read while engaging with your primary device. 

  • For those with disabilities, rehabilitation or therapeutic needs; imagine being able to engage with a compatible device that can interpret your desired movements and react accordingly. Without having to physically hold or touch the device? This innovative capability will have a drastic impact on those with disabilities, those with rehabilitation or therapeutic needs.

    • Imagine those that have suffered through a condition that impacted their fine motor skills. This application could assist in rehabilitation, using head and hand gestures through this application that generate a response on the device. 

    • ​This is truly a much needed innovation for healthcare. There are so many people going through a health condition of some kind that would benefit from being able to engage with a compatible device without having to physically hold it or touch it.

It will be imperative to incorporate the benefits for the disabled. Many people have limited use or no use of faculties and would benefit from a hands-free gesture to control their mobile device. This application also have therapeutic application and rehabilitation application to help multiple phases develop required motor skills. Later, iterations will have multiple gesture capability that will trigger responses on the mobile device. This will be an engaging way for those with disabilities or simply learning basic motor skills to practice and receive affirmative responses from the mobile or smart device.

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Marketing

• Digital Marketing

  • Social Media Platforms:

    • Leverage platforms where the app can be used (like TikTok and Facebook) for targeted ads, demonstrating the app in use.

• Influencer Partnerships:

  • Collaborate with influencers who often engage in activities where hands-free control would be advantageous, including cooking and DIY influencers.

• Content Marketing

  • Blog Posts and Articles:

    • Publish content on the convenience and technological innovation behind the app, as well as its role in promoting accessibility.

• Instructional Videos:

  • Create how-to videos that guide users on setting up and getting the most out of the app.

• Email Marketing

  • Newsletter Features: Introduce the app to potential users via email, highlighting key features and real-life applications.

• Promotional Strategies

  • Free Trials or Demos: Offer a free trial period for new users to experience the app's benefits firsthand.

  • Referral Programs: Encourage user growth through a referral program that rewards users for spreading the word.

 

Later Iteration Details

1. Iteration one

   1. ​Using Apple iOS, release, basic functionality, recognizing vertical head movement, triggering, a vertical swipe

      1. ​This iteration will be strictly marketed to social media applications were vertical swiping scrolls to the next video or element on that application. This application will be considered an accessibility API, look like every other app, once enabled will simply show a message saying SUP enabled telling the end user that any vertical gesture will trigger a vertical swipe.

2. ​Iteration two

   1. ​This iteration will include a release to android with matching capability as iteration one

3. ​Iteration three

   1. Will combine vertical swipe gestures with vertical scrolling gestures a setting can be enabled for the end user within the setting screen that will be established under the accessibility API for the end user to choose which, or both capabilities they would like. Vertical swiping would be tailored towards social media applications to swipe to the next entertaining element. Vertical scrolling will be for document and the web applications where the user would scroll through a feed or information.​

4. Iteration four​

   1. Will add hand gestures to enable true touchless navigation. Eye tracking, pinch to click, thumbs up and down for scrolling commands, calibration settings and other specific features to help navigate on their compatible device. ​

      1. This iteration of the goal of the entire project. I4 will be for users seaking ease of use options, disabled users needing alternative navigation options and therapeutic benefit for users that need help with fine motor skills and rehabilitation. ​

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The UI (User Interface) will remain simplistic through each iteration. As mentioned, this application falls under the accessibility API and required parameters. The end user experience for this application will be the exact same as any other application they download from the App Store. Once downloaded it will simply show as the icon you see at the top of this page with the SUP design.

In the first iteration once they tap on the icon, it will show a message saying that vertical head not gestures for vertical swiping has been enabled. To disable the functionality simply close the application.

In later iterations, once they click on the application to open it, they will be presented with a simple menu with slide buttons for what functionality they want to enable, the settings in calibrations will be in the accessibility menu of the mobile device.

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Intellectual Property Rights Disclaimer for Sup HFS

© 2024 Cogent Consulting Group LLC. All rights reserved.

 

The Sup Hands Free Scrolling (HFS) ("Application") and all associated content, features, technology, and software are the exclusive property of Cogent Consulting Group LLC ("Company", "we", "us", or "our") and are protected under U.S. and international intellectual property laws. By reviewing the information above, accessing or using this Application, you acknowledge and agree to abide by all intellectual property laws as well as these terms and conditions.

1. Grant of License: Company will grant you a non-exclusive, non-transferable, revocable license to use the Application for your personal, non-commercial use, subject to the terms of this disclaimer. Any uses of the Application outside of these terms require explicit written permission from the Company.

2. Restrictions: Everyone (person or technology) is strictly prohibited from copying, modifying, republishing, selling, leasing, or otherwise exploiting any part of the Application or its content without prior written consent from the Company. Unauthorized use of the Application or its content is strictly prohibited and may violate copyright and other laws.

3. Ownership and Copyright: The Company retains all rights, titles, and interests in and to the Application and its content, including any and all intellectual property rights. The Application is provided on an "as is" basis without warranties of any kind, and no rights or licenses are granted except as explicitly set forth herein.

4. Intellectual Property Protection: The Company actively protects its intellectual property rights to the fullest extent of the law. The use of the Application does not give you ownership of any intellectual or material rights to the software or the content you access.

5. Modifications and Amendments: The Company reserves the right to modify, amend, or replace this disclaimer at any time. It is your responsibility to review this disclaimer periodically for changes.

6. Contact Information: If you have any questions about this disclaimer or need to request permissions, please contact us at MyCCGroup.com.

This disclaimer is intended to protect the intellectual property rights of Cogent Consulting Group, LLC and ensure fair and lawful use of the Application. 

 

 

 

Cheers, 

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Trevor J. Dale

President

Cogent Consulting Group, LLC